Does your Email look like this during the week?
Monday : This just in..shop “XYZ” is having an amazing sale.
Tuesday: “XYZ is having a flash sale!!
Wednesday: Everything in the store is 75% off at “XYZ”
Thursday : Buy one body butter get one free only at “XYZ”
Friday: Psst… this is a secret sale just for you, at “XYZ”